Gerdau believes that its growth is directly related to the development of its customers, suppliers, employees, communities, and shareholders. To assess its management, the company relies on internal and external audits and feedback from stakeholders based on surveys. The company also has a public phone number for communities to contact the company directly, and conducts reputation surveys.
Based on a mapping that includes the categories of stakeholders that impact and/or are impacted by Gerdau's operations, the company defines its main stakeholders as: customers, direct and indirect employees, shareholders, suppliers, government, and communities. Engagement actions performed by Gerdau during 2020:
| STAKEHOLDERS INVOLVED | FREQUENCY | |
|---|---|---|
| Meetings with customers to understand the scenario and develop joint measures during the pandemic. | Customers | Weekly |
| Mental health survey with employees during the pandemic. | Employees | 2 times during 2020. |
| Internal diversity census. | Employees | It was conducted for the 2nd time in 2020 (this year we included the LGBTI+ variant, in addition to race, gender, and PwD). |
| Supplier survey to identify diversity and inclusion actions in the supply chain. | Suppliers | Conducted for the 1st time this year. |
| Empresas Humanizadas survey with several stakeholders. | Various stakeholders (suppliers, customers, NGOs, government, investors, etc.) | Conducted for the 1st time this year. |
| Meeting with the Community. | Community - in the vicinity of the industrial units | Once a year. |
| Meetings with the CEO. | Employees | Held more than 20 times throughout the year. |
| 2019 | 2020 | |
|---|---|---|
| People benefiting from engagement projects | 64,500 | 665,866 |
| Number of businesses developed | 604 | 1,757 |
| Number of projects | 400 | 350 |
| Number of volunteers | 6,400 | 1,538 |
There was significant variation in the indicators of people benefited and volunteers working. Due to the pandemic and social distancing, the volunteer program has suspended in-person activities, with a significant reduction in the number of volunteers. The indicator for people benefited was applied to 100% of the projects, including those with incentives.
To learn more about all Gerdau's social investments in 2020, click here.
Gerdau conducts supplier performance evaluations based on the criteria of punctuality, safety, and quality. For more initiatives regarding suppliers, click here.
At Gerdau, the customer is at the center of its operations and decisions. The detailed journeys of our various types of customers are designed from time to time by our commercial area, so we can have a close and omnichannel service. To learn about the company's progress in relation to customers, click here.